The manufacturing alliance “Istok-Prom”
The previous website of the manufacturing alliance “Istok-Prom” was purely aimed at online sale, but in fact it didn't present the company itself. Accessing the website customers didn't get real understanding about all the company opportunities, all types of products and services. We had to design a strong image resource representing the company “Istok-Prom” as a successful business that has worked in the field for over 25 years
To introduce clothing designer within all company collections, so customers can independently choose a colour and other details.
the execution period of the project is – 70 days
the number of staff members involved in the project – 12 people
the platform – Django
the programming language – Python
- To represent our business highly spectacular, we decided to use Full Page and fullscreen quality images. In terms of the resource we placed four main collections which customers can just see on the home pages.
- The navigation through the sections is implemented through scrolling. We designed four big subsections according to the collections - uniforms, special clothing, head coverings, dress code shirts. Within each subsection there are separate parts for staff clothing of different organizations. For example, in the subsection “Uniforms” you can find the collections for the staff of Federal Passenger Company, the Minister of Transport of the Russian Federation, the Department Security Railway Service of Russian and for cadets.
- Each collection is represented as mini-lending on the website where photo materials are emphasized. The client gave a really high quality photo content for which the script was written. For example, for the clothes collection of the Federal Passenger Company staff the photos were taken in front of a platform.
- We used the dark screen to emphasize photocards for more contrast. The corporate colours of the company are shades of blue. On the old website version the bright blue colour was emphasized. That’s why we changed the colour to the dark blue to contrast postcards.
- The targeted actions are marked with colour buttons for customers’ convenience. Scroll-effects, commercial fonts are used and type size is increased.
I’m glad to get such results as a designer. It’s important to say that the resource works from all devices. We managed to represent the company and convey its idea. In fact the material isn't still full, the website seems a bit short, but the whole concept will be ready when all the collections are completed. We got a very good basis for a further presentation of the company. We just found common ground with the client and hit the target. We are pleased to deal with quality content provided by the client. We represented the company in a modern view and applied a complex technical solution - the constructor.